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8 Ideas to Start Your Salon Tiktok Marketing

Why TikTok Become Essential for Salon

According to Cloudflare,  Tiktok has the most views globally until the end of 2021, even exceeding Google’s views.

Empowered by personal creativity and reality, Tiktok has engaged over 1 billion users so far, and people are getting enchanted more by Tiktok. It occupies more people’s entertainment time. 

The Tiktok trending is never fading even under some areas/countries’ ban or blocking, so it is much worth well for salon Tiktok marketers to dive deeply into Tiktok. Salon Tiktok Marketing is an excellent chance for salons to grow their business!

Tiktok will bring the following to your Salon:

  • New Clients: when they get much interested in your salon shop, usually they will look through all your videos, send messages to inquiry, or next step, purchase from your booking link in bio, and become your loyal clients gradually.
  • Brand Awareness: it is very natural for the audience to accept the awareness of your brand when they are in a relaxing status and get much interested in your brand’s publication.
  • New Fans: Except for the clients, you can share more life care tips on Tiktok or Salon education to attract more fans.
  • Excellent Marketing: If your salon Tiktok marketing is on a budget, don’t worry, you can literally make these videos for absolutely free—which is perfect for professionals who don’t have enormous marketing budgets but still want to reach a ton of people through Salon Tiktok Marketing.

8 Ideas to Start your salon Tiktok Marketing

Ideas to Start your salon Tiktok Marketing
Ideas to Start your salon Tiktok Marketing

On Tiktok, you can see different strategies of everyone’s Tiktok and Reel-and each channel may draw your attention a lot! But what should your Salon Tiktok Marketing be like?

Your Salon Tiktok marketing videos should be fun, compelling, informative, and excellent marketing tools all at one time—only you can figure out how to do that for yourself.

If you’re looking for some tips on how to get started, though, here are a few pieces of advice that we think are crucial to improving your salon Tiktok marketing:

Fill your profile seriously

After you get the salon Tiktok marketing account, the first thing is to complete your profile and make it more discernible for clients, and put your booking link.

Make Your Content Funny

You can edit your video with some funny templates or editions to get an outstanding balance between informative content that showcases your skills and fun range. That makes sense for your salon Tiktok marketing.

At the same time, you can improve your video edition skill to draw more views gradually.

If you can’t balance it well, you can try to learn some influencers’ videos.

Live Stream to Drive more interactions

Yes, on Tiktok, you can also host your live stream for your salon Tiktok Marketing, come up with a topic and engage more audience to your Tiktok Livestream.

We suggest that you host Livestream actively like 3 times a week so that you will have more chances to increase your exposure. 

You can use TikTok to post tutorial videos as well, before and after (or even during) videos, and reviews. 

The chances of your video going viral are a lot higher on TikTok than on any other social media platform! 

On top of this, more people who are located in your region will see it.

Be Bold

Tiktok is a place where you need to express yourselves a lot, don’t make your salon Tiktok marketing video gloomy—sure, it should be video, not too much fear to be yourself or your brand but fit any particular image. 

Be yourself, be confident, and do your salon thing—that showcases the reality of you, and your audience will feel much at your salon and hence loves your videos.

Upload more of your daily work with your image in the footage, please note that you should record more of your daily work for your video material.

Hashtags

Don’t forget to use specific keywords to make it easy for others to find you in your salon Tiktok marketing.

As a salon, these are some examples of hashtags to use: #hairdresser #hairstylist #hairsalon Or you can try location-specific hashtags like #newyorkhairstylist #londonhairdresser

How to find local hashtags: for hashtags, type to see what’s popular, first type the name of “your city,” then “hairdresser/hair salon/hairstylist/hair color, etc.

See what’s most popular when you start typing the hashtag and experiment!

You can test different hashtags in your videos and find the most useful hashtags for your salon Tiktok Marketing.

Except that, you can view more hashtags in Tiktok trending center.

Share Tiktok QR Code

Make sure that your social media fans know that you are on Tiktok and find your account directly.

Apply for the business account and generate your QR code to share on your Facebook, Instagram, groups, etc.

Getting involved in the community and demonstrating TikTok trends and challenges is a great way to show your viewers that you are most nearby to meet them and learn about their interests. 

For example, TikTok challenges are prevalent and fun to roll in! 

You can get your team together to learn and record the newest challenges and show your viewers how much fun you are!

Use Ads

TikTok is much valuable when it comes to ads compared to other platforms, however, there are still opportunities for free advertising by posting curated content. 

First, You can invite your customers to post reviews or videos of their hair treatment using cool transitions and tag your hair salon and stylist to get some free promotion! 

Second, you can invest in charging promoting ads to get your salon Tiktok marketing boosted.

Using Tiktok - Beauty Wemero
Using Tiktok – Beauty Wemero

People who use TikTok aged between 16-20 may become customers now or in years to come. 

TikTok is the newest phenomenon, so start experimenting with authentic content from the salon. There’s not a lot to lose. Give it a try!

TikTok is the perfect place for you to express your personality as a salon and show your customers your creative side. 

You can refer to jordanb123 and glenhew to get more inspiration. 

How Beauty Wemero Improve Your Tiktok Salon Marketing

How Beauty Wemero Improve Your Tiktok Salon Marketing - Beauty Wemero
How Beauty Wemero Improve Your Tiktok Salon Marketing – Beauty Wemero

Booking Website

Get your booking website to fill in your Tiktok Profile Link

On Beauty Wemero, you can get your own website for free once you upload your staff, services, products, etc.

You can obtain your own link for salon Tiktok Marketing in several minutes, along with our 1:1 expert guidance, you can get a beautiful website!

Accept Bookings from Tiktok

Yes, on your website, you can accept your clients’ bookings 24/7, receive online payment, and even set up your no-show protection.

Once your audience is booked, Beauty Wemero will help you manage your customers; since then, you can segment and retain your customers based on Beauty Wemero Email Marketing/SMS marketing and WhatsApp Marketing!

Promote Your Campaign

In order to encourage your clients to book or return to your customers during the holiday, you can generate a coupon code on Beauty Wemero!

Flash sale is another great way to grow your services and products sales, generate your flash sale, and spread it in your salon Tiktok marketing now!

Sell Products Online

Beauty Wemero makes it possible that your clients can buy your products on your website directly!

Besides, we integrate the supply chain on our platform, and you can manage your stock at your fingertips! Save your cost absolutely, and boom your revenue!

If you would like to advertise on Tiktok and get a better result, you can ask for our help.

Beauty Wemero will assist you in setting up better strategies, preparing the creatives, and even helping you advertise directly.

Conclusion- Tiktok - beauty Wemero
Conclusion- Tiktok – beauty Wemero

Conclusion

With a bit of study and a good dose of creativity, it is possible to create very effective salon Tiktok marketing. And thus, boom your salon business.

Salon Tiktok marketing is a little complex for Salon owners; Wemero AI-Powered software will help you set out to do your salon Tiktok marketing.

In contrast to other salon software, Wemero is the most valuable salon software which integrated breakthrough function. 

Although it needs to take some time, it is worth doing very much and will benefit you long-term.

FREE Sign Up Now to experience Beauty Wemero salon Tiktok marketing, 1:1 expert guidance included as well.

Your kind ideas are well welcomed as well at support@wemero.com.

Set up your FREE Beauty Wemero account today.